Tuesday 25 November 2014

Friday 21 November 2014

Editing Process


We have now started to edit the clips that we got when filming. we have not quite got all the footage we need and have also found out that we need to add in the dance that we decided to take out because we don't quite have enough footage and we feel that it will help the music video build. One of the problems that we have encountered when editing was making sure that the continuity of the shots were correct as we weren't careful enough to make sure that we did pretty much exactly the same things in each shot. but we have managed to work around this with different editing techniques such as using transitions to make it a little less obvious.

Monday 10 November 2014

Target Audience Survey Analysis For Costumes

Target Audience Survey Analysis For Costumes

Question 1
Our character in our video is quite innocent and naive, she is a weak character that doesn't stick up for herself, what kind of clothing would you expect her to wear?
-The majority of the results from the survey said that she would wear boring and bland clothes that don't attract her attention, floral design to represent her innocence or cute clothes that are light coloured. We tried to incorporate all of these into our video but using very bland dull pyjama clothes, cute floaty girly clothes that represent her innocence. We knew an image we wanted her to look like but needed to incorporate the audience's ideas too as they are the ones we are targeting and therefore watching it.

Question 2

Question 3
Throughout the stages of her growing confident and stronger and her then moving on from him, what should change with her costume?
a) at the very beginning - most people answered this part of the question as her having very basic, bland, dull clothing on to represent her mood and unhappiness with the relationship. 
b) when she starts to realise she is unhappy - this had a mixed range of answers, a few people said the clothing should get darker with heavier eye makeup to represent her rebellious side showing, some people said nothing should change at this stage and some people said that there should be gradual changes like little more makeup or neater hair or clothing.  
c) the growing stages of her strength - a lot of results were that her makeup should become more bold therefore representing that she is trying harder and some were just that she should just look like she is putting more effort in. 
d) once she has kicked him out - more bolder colours and more colour added to the wardrobe, also just need to make it neater.
e) at the very end - this was all similar results with everyone suggesting normal and bright clothing and how a regular teenage girl would dress and look like. 



Question 4

Question 5

Overall our survey results showed what kind of clothing and hairstyles, etc. that our characters should have in our video. With the female role, we basically covered exactly what our target audience wanted with a range of different outfits to represent the progression and also little makeup and neat hair. The male role was slightly different. We used a leather jacket and dark clothes to represent his evilness but decided against the slicked back hair. We decided it would make him look more sleazy than mean and so went with messy hair which was the next thing that the target audience would have wanted. 

Tuesday 4 November 2014

Ideas for each scene

Guy walking in from work comes through to meal, he is drunk, gets mad, hits her, falls to floor.

0:11 - there is a bit of a pause in the music after the build up, thought that we could have the girl wake up in her bed alone with the bruise on her face. audience could be like oh shit, she got hit and he left her. then to realise at the end she got hit and kicked him out. she gets up and goes to bathroom, checks on bruise and puts make up on to cover it up.

0:45 - flashes back to memories with him, her trying her best with him, makes her angry, but stays calm to not anger him as well. ideas: girl crying and is upset, man notices but does not do anything, grabs drink, goes and to watch tv.  doing dishes, she is done, he brings plate through.

goes out with friends and neglects

general neglect

makes tea or beverage of some sort, he leaves note/text that he's gone out, she throws phone, smashes.

she goes to get drink of vodka but she is out and so goes out to buy alcohol to ease the pain.

on her travels, she sees the dude with another girl, they are close. she gets pissed off/sad and goes home.

she goes home and waits for him to get back then confronts him. he gets through the door, confrontation begins. she ends up getting hit. he walks out. she gets up, grabs empty vodka bottle, and chases him outside, confrontation outside, she throws bottle at him and smashes on the wall. she then goes inside gate and locks it on him. he gets mad and tries to break in, can't get in. she goes in shuts the door.